Toolbank will be partnering Milwaukee Tools to become preferred wholesaler and distributor for the Professional Red Fever Hand Tool range, pitched at every trade, in the UK and Ireland, with effect from 1 Feb 2019.
Toolbank will be stocking over 300 Milwaukee Hand Tool and storage lines with the official launch planned for mid January and stock available from the 1st February.
As part of the launch impactful display options, including eye-catching full size stands, metal counter top displays and cut cases have been pulled together in a full colour supporting brochure highlighting all the retailer support and offers available to help maximise sell through and increase retailer profitability.
Additionally, there will also be four dedicated Hand Tool-only Milwaukee Sales People on the road, each with a fully kitted out Milwaukee Hand Tool only van to allow customers to see and try the products first hand and make informed purchase decisions.
The range will also be showcased at Toolbank’s Spring Tradeshows up and down the country in March and April.
Nigel Blow, Group Product Manager at Toolbank, commented: “In a very mature hand tool market place the introduction of a new range of high quality, trade specific Milwaukee Hand Tools is probably the most exciting thing to happen in this sector for some years. The partnership between Toolbank and Milwaukee offers customers a real opportunity to show and sell something new to the market.”
Since the company began in 1924, Milwaukee Tools has focused on durability and performance. Committed to the trades, Milwaukee aims to provide innovative, trade-specific solutions. Whether it is through their leadership in LITHIUM-ION technology, time-saving accessories or an innovative new Hand Tool product range, Milwaukee is dedicated to delivering a steady stream of advanced solutions for the trades that offer increased productivity and unmatched durability.
For more information on the new range of Milwaukee Hand Tools please contact your local Toolbank Branch or Sales Representative, email firstname.lastname@example.org or ring 01322 321460.