Lowe's Pilots In-Store Birthday Parties

Expanding on its kid's workshops, Lowe’s is launching a new, hands-on birthday party experience at select stores.

Lowe's in-store kids' birthday party program aims to inspire the next generation of builders while giving parents a comprehensive one-stop party solution. Lowe's Build a Birthday parties are available in 10 Lowe's stores across the U.S. including Brooklyn, NY, Huntersville, NC, Eastlake, CA, Central Dallas, TX and Franklin, TN.

Building at an early age helps to develop fine motor skills and problem-solving, so Lowe's created the ultimate party program that is engaging and fun for future DIYers. Kids can choose to build projects like wooden castles, race cars, or custom wall shelves, to name a few.

Build a Birthday packages provide all the essentials of an awesome party, including safety goggles, aprons, and party construction hats. Each two-hour Lowe's Build a Birthday experience will be led by a Lowe's Red Vest Party Captain, and kids will get practical- and hands-on knowledge in a fun, in-store environment.

Offered for kids age 5+, party packages will be available on Fridays, Saturdays and Sundays in select stores. Packages include DIY project kits for 12 kids, with the option to have up to 20 kids participate. Upgrades can be arranged for food and drinks, as well as Lowe's party favours such as T-Shirts, water bottles and backpacks.

"Home improvement is about the whole family and that's why we have Weekending at Lowe's events every Saturday at our stores, including our kids' workshops that help us feel connected to our littlest DIYers," said Jen Wilson, Senior Vice President, Enterprise Brand and Marketing. "And this launch is a natural extension of that relationship – not only do we want to inspire future builders, but we want DIY – and Lowe's – to be an integral part of family milestones and memories."

For more information on Weekending at Lowe's monthly events including kids' workshops that are available at all Lowe's locations, please visit https://www.lowes.com/diy-projects-and-ideas/workshops 

www.Lowes.com