Anglia Way-based Hall-Fast is celebrating a surge in sales both in the UK and in overseas markets with the award-winning company enjoying its best ever June with sales a massive 76% up on the previous year.
Owner Malcolm Hall said the firm’s huge investment in a new website with an integrated ERP solution was the foundation to this success. He said: “The future has never been brighter for us. Back in December 2016 we had huge issues with our old website which basically broke, this affected our business dramatically so we had to move quickly and invest heavily in a new fully integrated e-commerce platform that could cope with our huge product portfolio.
“We have been re-building ever since, but over the last six months we are now growing rapidly and reaping the benefits.”
Hall-Fast supplies a standard range of 200,000 items to a growing customer base in 92 overseas markets. Sales in June into export markets including Germany, Poland, Ireland, Turkey, India, Mexico, the Netherlands and Nigeria helped to boost overall sales, with enquiries from overseas also increasing significantly. The Hall-Fast scope of supply ranges from industrial equipment, tools, printed and embroidered workwear, PPE and consumables to specialist engineered fastenings.